Los Angeles, CA (September 30, 2010) -- 2010 was the fifth season for the XDL Championship Series. It was highlighted by several major achievements. Daytona was added as the season opener, XDL had a demo at the ESPN Summer X Games and a new merchandise and ticketing site went live in the spring. But the best is yet to come. At midnight EST/9pm PST on October 12, 2010,
Inside XDL will debut on Versus.
Inside XDL is a behind the scenes look at the 2010 season as the cameras follow the top contenders and capture all the action and drama of the chase for the national championship. The show provides a unique perspective on one of the fastest-growing action sports in America.
Inside XDL will air every Tuesday at midnight EST/9pm PST.
Aside from its unique content, Inside XDL pursues a novel distribution strategy that makes the show and bonus content available through cable TV, DVD, VOD, mobile and new digital distribution platforms such as Internet-ready TVs. Inside XDL and the related bonus content will have a life cycle of 18-24 months and reach a very large audience of motorcycle owners and fans.
"Inside XDL is our crowning achievement to date" said series founder Randy Grube. "It represents everything that has made XDL so unique and appealing over the last 5 years. It was such an interesting learning experience as well. The show reveals a lot of the inner workings of XDL, something that took getting used to. And it shows how we resolve conflict and manage new situations such as creating rules for things that nobody had anticipated. It was weird knowing that all this would become public. But I think it shows how hard we work with the athletes to put on a good program for the fans and at the end of the day, it is very entertaining."